Friday 9 March 2012

Spring in our step

With a noticeable improvement in the weather and the nights getting a little lighter, it’s a great time to reflect on the year gone, but also to be looking forward to all the delights Spring brings with it. We’ve seen many positive news stories recently, which is a real boost for morale. The 101st International Women’s day was celebrated by many across the globe yesterday with initiatives, events and news creating a real media buzz, and a top ‘trending’ theme on Twitter. Social media was marked as an essential key in spreading awareness, with our own Prime Minister, David Cameron, marking the day with calls to eliminate violence against girls and women using social media initiatives to change and improve lives. Celebrity supporters for the day include singer-songwriter and We are Equals activist Annie Lennox, Avon Foundation advocate Reese Witherspoon and OXFAM supporters Helena Christensen and Kristin Davis.


In other positive news, the marketing group, WPP has reported a surge of more than 18% in pre-tax profits for 2011 to break the £1bn mark for the first time. With Martin Sorrell, WPP, stating that: “The group's 26th year was a record year on virtually whatever measure you are to name… This record performance was achieved in difficult circumstances, particularly in the second half of the year." While we are still in the early quarter of 2012, it’s a great boost to hear companies are not only starting to do well, but are smashing records. Read more about the WPP story here.


Here at Atom, as well as having a great selection of products ready for Spring issues, we’re also proud to report that many of our clients are also going from strength to strength. Eurostove have announced that they are branching into the European market. Continuing their expansion becoming exclusive distributors in France, Spain and Portugal of the already well established UK brand of Scandinavian wood burning stoves, ‘Westfire’, with plans to also expand the European coverage of their own brand, ‘Mendip’ stoves. Any of our followers in France can look forward to seeing the range exhibiting under the name Eurostove SAS at the ‘Foire de Paris’ show: 28th April - 8th May. And in St Etienne at the ‘Salon Bois Energie’: 22nd -25th March.



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